Why Insights Fail to Reach the Right People: And How a Research Engine Fixes It
Great product decisions don't happen by accident. They happen when the right insights reach the right people at the right moment.
In this session Julian Della Mattia, author of "Building the Research Engine", and Senior User Insights Manager at DuckDuckGo, breaks down the three pillars of a sustainable research practice that gets insights in front of decision-makers when it matters: Culture, Infrastructure and Communication.
You'll walk away with a practical self-diagnosis and concrete actions you can take immediately to shift how your organization values, processes and shares user knowledge.
Our Speakers
Julian is a Researcher specialised in Research Operations, with a career focused on building research practices from the ground up—from infrastructure to culture and processes. He has worked closely with teams across Europe and the Americas, helping design, product, marketing, and research partners make better-informed decisions by developing systems that enable effective learning about users, the market and the problem space. Author of Building the Research Engine.
